About Colgate® Sensitive Pro-Relief™

Where does sensitive tooth pain come from?

Receding gums and damage to your enamel can expose thousands of microscopic channels which lead to your tooth’s nerve centre. When your teeth make contact with something hot, cold or sweet, sensations are carried down these nerve channels directly to the nerves, causing teeth pain.

How does Colgate Sensitive Pro-Relief work for sensitive teeth?

Colgate Sensitive Pro-Relief sensitive toothpaste has an exclusive Pro-Argin formula with technology to provide sensitivity relief. It works by plugging the channels that lead to sensitive tooth nerves, to block the pain. With regular use, it builds a long-lasting protective barrier that acts like a seal against sensitivity.